Not For Sale Ale started as a side project to inspire the employees of Thurne Teknik, a “bioprocessing” business serving life science, biotech, chemical and food industries in Northern Europe.
CEO Ulf Stenerhag wanted to find ways to incorporate ‘doing good’ into their daily lives.
Thurne Teknik’s employees rallied around the project, and partnered with Monks Brewery in Sweden to develop the first Not For Sale Ale in Europe. Days later, the beer was served at the Swedish Royal Palace during Batstone’s speech at the Young Leadership Conference 2014.
Stenerhag and his team are committed to donating 100% of its profits back to Not For Sale’s work, mainly in Romania. As demand scales, they hope to support job creation in areas vulnerable to human trafficking.
Founder, Thurne Teknik AB & Not For Sale Ale, Europe